Please create a product roadmap for Instagram’s storie in order to increase the number of posts. Please be as detailed as possible, and whenever possible, use comparisons to other tools such as TikTok.

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Q1 2023: - Introduction of new creative tools in Stories to increase user engagement and post frequency such as AR filters, interactive stickers, quiz & polls, countdowns etc. - Integration with TikTok-like features to compete with the short-form video giant, including music integration, editing options, and a dedicated feed for Reels. - Improved algorithm and personalization of Stories Feed to show users more relevant content, increasing the likelihood of repeat usage and post frequency. Q2 2023: - Expansion of Instagram Stories beyond the app, through partnerships with other platforms such as Snapchat, Twitter, and Facebook. Users will be able to cross-post their stories across multiple social media platforms by simply checking an option in Instagram's settings. - Launch of a Stories Creator Fund similar to that of TikTok, which will incentivize creators to post frequently on Instagram in order to earn monetary rewards. - Introduction of a "Swipe-Up" feature for all accounts, regardless of follower count, allowing for easier linking to external sites and driving traffic to e-commerce stores. Q3 2023: - Introduction of paid advertising options within Instagram Stories, allowing brands to create targeted ads and generate revenue for the platform while also promoting products/services. - Launch of a new Stories analytics dashboard, which will allow users to track their engagement metrics, including views, likes, comments, and shares. This will encourage users to post more often by providing them with real-time feedback on their content's success. - Collaboration with influencers and high-profile accounts to host exclusive Q&A sessions, AMAs, and other interactive events to boost post frequency and engagement. Overall, this roadmap aims to provide users with more creative tools and opportunities to engage with their followers, while also offering monetization options and analytics data to encourage frequent posting. By introducing new features and partnering with other platforms and influencers, Instagram can keep up with competitors like TikTok and maintain its position as a leading social media platform.
出版日期: 1 年前